Fragrance Tasting in Perfumery — How to Sell Perfume with Blotters and Samples
Not just “a quick sniff” — guiding the client from first impression to purchase decision. We break down the method, sample folders, and growth points.
What Is Fragrance Tasting in Perfumery?
Fragrance tasting is a guided process of getting to know a scent, where the salesperson helps the client hear the composition, compare it with others, and form their own impression. Unlike quick “on-the-fly” testing, there is a sequence here — preparing a blotter, applying the fragrance, pausing for it to unfold, comparing, and gathering feedback.
For a salesperson, this is not a “ritual” but a working scenario. The client does not get lost among dozens of bottles but follows a clear route. That is why fragrance tasting directly influences conversion and average order value.
Three Steps That Make Tasting Sell
A blotter preserves the fragrance without distortions related to skin pH and allows you to compare several compositions in a short time without overwhelming the client’s sense of smell.
Don’t try to pick a “winner” in the first seconds. Put the strips aside, let the first impressions settle, and compare the base notes — that is usually where the client’s decision lies.
Ask what the client smells and what feels closer to them. Note their reactions — “too sweet for the evening,” “I want something fresher for work.” This is more accurate than an abstract “like / don’t like.”
Essens Sample Folders — Three Options for Different Tasks
A sample folder is a portable fragrance tasting kit. Inside are samples you can work with at meetings, in the office, or at a client’s home. Essens produces several versions, and the choice depends on the scenario you are covering — classic sales, the premium line, or an introduction to new arrivals.
A classic for business meetings and presentations. Strict look, 60 CLASSIC samples.
Open →A soft premium accent. Works well in intimate meetings and with female audiences.
Open →Current season’s selection. A universal option for refreshing your collection and new arrivals.
Open →Buy a folder, cut blotters or take ready-made ones, and apply a couple of drops to each. That is enough to run your first tasting for friends, colleagues, or clients — without full-size bottles and extra costs.
Where the Links Lead — Catalog and Partner Track
Click the block you need — the corresponding page will open
Convenient navigation across all products on a single page.
Open →Floral, chypre, and oriental compositions.
Open →Woody, fougère, and leather fragrances.
Open →A premium line for demanding audiences.
Open →Discounts up to 40%, activation terms, and a link to the official website.
Open →Registration with the company in a few steps.
Open →
If you want not only to sell but also to buy for yourself at a discount, start with the partner page. It describes the up-to-40% discount, account activation terms, and two scenarios — “buy for yourself” or “build a team.” You can submit a registration request on the apply page.